• New Zealand Regions
      • Hawke's Bay
      • Bay of Plenty
      • Waikato
      • Whanganui
      • Manawatu
      • Northland
      • Auckland
      • Gisborne
      • Taranaki
      • Wellington
      • West Coast
      • Nelson
      • Canterbury
      • Otago
      • Marlborough
      • Southland
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      Hawke's Bay

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      Beaches, wineries and Art Deco. The Hawke's Bay has a diverse economy, including business services that support its sectors to be the second largest contributor to regional GDP in the country. A popular tourist destination, the region has some of the countries best restaurants as well as stunning scenery, markets and festivals.

      Districts

      HastingsNapier

      Bay of Plenty

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      The Bay of Plenty is officially New Zealand's sunniest destination, enjoying short-lived winters and long summer days. The Region offers some of the country's most spectacular views and many ways to enjoy the pristine scenery and natural wonders. Visitors also enjoy exploring the Bay's Māori heritage and pre-European roots.

      Districts

      OpotikiOpotiki iSiteKawerauWhakatane

      Waikato

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      The Waikato is known for its rolling plains, fertile land and the mighty Waikato River. The region is the fourth largest regional economy in New Zealand, with a strong focus on primary production and associated manufacturing.

      Districts

      South WaikatoWaikato District

      Whanganui

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      Welcome to Whanganui. This is our place; where history is full of stories, legends and rich legacy. Where a thriving arts scene, creativity and evolving culture inspire our modern lives. Where breath-taking natural landscapes capture imaginations at every turn.

      Manawatu

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      Located in the lower North Island, Manawatu is heartland New Zealand, offering an authentic Kiwi experience.

      The main in the region are Palmerston North, most notable for Massey University. Palmerston has a vibrant, arts and culture scene.

      The region's economy is based on food production and processing, research and education. The region is also home for the New Zealand defence force.

      Northland

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      Northland was originally home to some of our country's first human inhabitants. Today, it is one of the fastest growing regions in New Zealand and home to nearly 189,000 people. Rich in culture and history, the region boasts a stunning natural environment.

      Auckland

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      Auckland Region stretches from the the beaches of the Pacific Ocean in the east to the expansive beaches of the rugged west coast of the Tasman Sea. Auckland City, the largest urban area in New Zealand is considered the main economic center of New Zealand and a popular destination for international students and travellers.

      Gisborne

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      Gisborne is a Region on the east coast of New Zealand's North Island. It's known for wineries and surf beaches such as Makorori. The region has maintained a strong Maori heritage. The region's economy is made up mainly of agriculture, horticulture and forestry.

      Taranaki

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      Taranaki is a coastal and mountainous region on the western side of New Zealand's North Island. Its landscape is dominated by Mount Taranaki, its namesake volcano, which lies within the rainforested Egmont National Park.

      The port city of New Plymouth is the area's cultural and commercial hub. Taranaki's economy is diverse and includes dairy, oil and gas. The region is the highest contributor or national GDP per capita. 

      Wellington

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      The Wellington Region covers Wellington city in the south, Upper and Lower Hutt valleys to the north-east, and Porirua to the north-west. The region takes its name from Wellington, New Zealand's capital city.

      Wellington is famous for its arts and culture scene and is also the centre of New Zealand's film industry.

      West Coast

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      The West Coast, or as some locals call it, the "Wild West", is a long thin region that runs down the South Island's west coast.

      The region has the lowest population in all of New Zealand. It is famous for its rugged natural scenery such as the Pancake Rocks, the Blue Pools of Haast, and the glaciers.

      The main industries in the region are dairy farming and mining. Tourism also plays an important role.

      Nelson – Tasman

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      Nelson Tasman is an extraordinary, vibrant region where art and businesses thrive together among a stunning natural landscape. With one in five people internationally born, Nelson Tasman has 48 different cultures living in its environs.

      The region prides its self on being New Zealand’s leading Research and Development areas, with the highest proportion of people working in the research, science and tech sectors out of anywhere in New Zealand.

      Canterbury

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      Canterbury is a region on New Zealand’s South Island marked by grassy plains, clear lakes and snow-capped mountains. Its largest city, Christchurch, is famed for its art scene and green spaces.

      Otago

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      There are few places in the world which will leave you with a lasting sense of difference. Central Otago is undoubtedly one of them from its landscapes, its seasons, its people, its products and experiences.

      Marlborough

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      Marlborough Region is on the north-eastern corner of the South Island. The region is well known for its winemaking industry, and the Marlborough Sounds, an extensive network of coastal waterways, peninsulas and islands.

      Apart from the wine industry, aquaculture, agriculture and tourism play an important role in the local economy.

      Southland

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      Southland is New Zealand’s most southerly region and includes the World Heritage ranked Fiordland National Park.

      The region's only city Invercargill offers a relaxed pace of life with wide streets, little traffic, spacious parks and gardens, striking Victorian and Edwardian architecture and impressive sporting facilities including New Zealand’s first indoor velodrome. Southland's location is such that views of Aurora Australis or the Southern Lights are common.

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Opportunities in the Eastern Bay

Since 2019 there has been considerable investment in the aquaculture, horticulture, tourism, retail, logistics and manufacturing sectors. Inward investment is both public, funded through the government’s “Provincial Growth Fund,” and private.

There are numerous opportunities within Eastern Bay of Plenty for new business and investment. Several of the most significant opportunities are outlined below:

Manufacturing

There are many machinery manufacturing, engineering and repair businesses in the area, which support the local primary sector. Boatbuilding is also a growing industry, with several companies clustering around a marine precinct.
There are opportunities for manufacturing companies to relocate to the area for the skilled workforce, high-quality transport and logistics infrastructure and low cost of doing business.

Timber Processing and Fibre

Kawerau was established specifically for the timber industry, and today there are still numerous opportunities in the area for timber processing. Currently, companies are producing processed timber for construction, paper and tissues. There are also identified opportunities in cross-laminated timber, furniture manufacturing and kit-set housing.

Horticulture

The Eastern Bay of Plenty has abundant horticultural land and water. The main crop in the area is kiwifruit. However, there are also opportunities in other crops or their processing. Some of the more niche crops found in the Eastern Bay of Plenty include truffles and ginseng.

Aquaculture

Aquaculture is a rapidly growing sector thanks to Eastern Seafarms and their 3800ha marine farm. The sea farm currently produces mussels, with the vision of growing fin-fish. There are many opportunities for businesses involved in the aquaculture sector, including processing mussel products or partnering with Eastern Seafarms to farm other species.

Property Development

As with most towns in New Zealand, Opotiki requires more affordable housing. There are opportunities for investment in housing, medium-density housing and town centre redevelopment.

Tourism

The region has world-class natural scenery and rich local culture. In 2020 the economic value of tourism to the area was $70 million. There are numerous opportunities for investment in the tourism sector, including accommodation, hospitality and activities businesses.

Aged Care

The Eastern Bay of Plenty has a high percentage of retirees compared with the rest of New Zealand. Many New Zealanders choose to retire in the area due to its climate, natural environment, good provision of services and affordable cost of living. The Eastern Bay of Plenty’s Age Care services are struggling to keep up with demand, meaning there are good opportunities for businesses to invest in the Aged Care sector.

Enabling Infrastructure

The Eastern Bay of Plenty has high-quality infrastructure which can support small or large businesses.

Roading: The region has well-maintained roading networks connecting each of the major centres. By road, you have direct access to Rotorua, Tauranga, Taupō, Gisborne, Hamilton and Auckland, putting you within easy reach of 65% of New Zealand’s population. These networks make the region an ideal location for those who need to access the North Island’s major centres.

Air: Whakatāne airport has direct daily flights between Whakatāne and Auckland. Further flight options are available an easy drive away in Rotorua and Tauranga.

Rail: The area has a direct rail freight link to the Port of Tauranga from Murupara and Kawerau. Rail plays a significant freight role transporting logs, wood pulp, paper and cardboard. Whakatāne and Kawerau Councils are currently working together to open up more industrial land around Kawerau. The long term plan is to establish Kawerau as the Eastern Bay of Plenty’s leading manufacturing centre.

Energy: Bay of Plenty Energy supplies gas and electricity to residential, business and agricultural customers. The region’s primary energy production comes from renewable hydro and geothermal generation. In 2008 Mighty River Power opened a new, state-of-the-art geothermal power station at Kawerau, capable of generating at a capacity of 100 MW. The $300 million project was the largest single geothermal development in New Zealand in more than 20 years. Its output significantly increases national generation capacity.

Port: An inland port is under construction in Kawerau. This major infrastructure project aims to position Kawerau as a leading New Zealand manufacturing centre.

Internet: There is excellent broadband connectivity in each of the urban centres of the Eastern Bay of Plenty, and the local government is working to further extend it into the rural areas. Several thriving ventures based on information technology supply world-class services to an international clientele. They have the freedom to operate either from the owners’ homes or from the main centres, where infrastructure and overhead costs are relatively low, and there is none of the traffic congestion and other problems associated with working in the larger cities.

Doing business in New Zealand

New Zealand Business

  • New Zealand Business Environment
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  • Regulation of Foreign Investment in New Zealand
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    • Structuring the Business

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